Category: Guides to

  • Ensure your email marketing strategy is effective

    Your guide to email marketing

    31 July 2023
    What is email marketing? Email marketing is a digital marketing strategy that involves sending targeted messages and promotional content to…
  • Top tips for quality content writing

    20 July 2023
    Here at RED, content writing is our bread and butter – but sometimes, it can be challenging to keep your…
  • Image of Google Analytics with red overlay and text The Marketing Roundup

    The Marketing roundup

    5 July 2023
    Not had time to keep up to date with the world of marketing over the last month? Don’t worry, we’ve…
  • Image of TikTok on phone with red overlay and text The Marketing Roundup

    The marketing roundup

    7 June 2023
    Not had time to keep up to date with the world of marketing over the last month? Don’t worry, we’ve…
  • Have you made the transition to GA4?

    What is GA4?

    31 May 2023
    As of 1 July 2023, Universal Analytics properties stopped processing data, with website owners using Google Analytics making the switch…
  • Social media dos and don’ts

    5 January 2022
     If you’re new to social media, knowing what to do and what not to do can be daunting, as well…
  • Digital marketing tools for small businesses

    Digital marketing tools for small businesses

    20 April 2021
    Marketing spans many different channels, and a varied skillset is required, if you don’t have the capacity for a large…
  • Content generation ideas

    Running out of content ideas?

    16 April 2021
    Any business that is regularly blogging will occasionally need help generating content ideas. You might feel like you’ve covered all…
  • Engage your audience with animated video

    22 April 2020
    As we noted in our previous blog, video is an important engagement tool in the social media landscape. The progress…
  • What is ‘content marketing’?

    14 October 2019
    In the ever-evolving marketing industry, buzzwords come and go. However, no one can dispute that ‘content marketing’ looks here to…