21
Jan

We’re in control – creating our vision!

Working with Hitachi Construction Machinery (Europe) (HCME) on the introduction of a new series of excavators starts more than a year in advance of the launch date. We are fortunate to share confidential information on the products to establish the key differences between the current range of models and the new generation. During the creative process with our client, we

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18
Jan

RED takes on Red January

The RED team has kick-started 2021 by taking part in the aptly named Red January for the charity Sport in Mind. The ‘Red’ is an abbreviation for ‘run every day’. However, the event also includes other sporting activities, such as cycling, swimming or walking. It aims to get people active for their own mental and physical wellbeing, while also spreading

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14
Jan

Celebrating TEN years of RED

The end of 2021 will mark the ten-year anniversary of RED. To celebrate, we’re participating in a different activity every month, from charity to social events, and from environmental to sporting pursuits. For a positive kick-start to the year, we’re getting active and involved in Red January. The national event sees participants take part in a chosen physical activity every

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12
Jan

A year in review – 2020

Although 2020 was an eventful year for us all, there were still many highlights for RED to reflect on. Join us as we look back at the past 12 months.  In the beginning of 2020, we were lucky enough to travel and work across four continents with our clients – from Australia to America, and from Asia to Europe. On

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15
Dec

New generation spotted in the Lake District

One of the highlights of the year (post-lockdown) was a trip to Cumbria to see the first machines from the new generation of Hitachi Zaxis-7 excavators in the UK. Paul and Glenn saw DMJ Drainage’s two ZX300LC-7 medium excavators working on a stretch of the West Cumbria water supplies project in the northern part of the Lake District National Park.

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14
Dec

Latest iGround Control now available!

Have you read issue 19 of Hitachi Construction Machinery (Europe) NV’s (HCME) digital publication – iGround Control? The latest edition of the quarterly magazine gives an interactive experience of Hitachi construction machinery in Europe. It also functions seamlessly across all devices, meaning that owners, operators and fans of HCME can read it whenever and wherever they like. Among the special

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4
Dec

From boat building, to website building

What’s life without a little luxury? Take for example Comitti, the sole remaining Italian builder of classical wooden boats. Founded in 1956 and located on the shores of the beautiful Lake Como, Comitti’s craftsmen build elegant contemporary models in the traditional Italian style. However, where does RED fit into this dream-like picture? With the establishment of Comitti Boats UK &

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19
Nov

How can businesses make the most of social media during ‘Lockdown 2.0’?

Over the past decade, social media has become increasingly important for businesses in communicating and engaging with customers. However, in 2020 it has become an even more vital tool than ever before. Maintaining a social media presence allows you to inform clients or customers of reopening dates and times, safety procedures, or even to let them know that you are

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16
Nov

Unlock new potential with podcasts

If you’re looking for engaging ways to reach a new audience – or reconnect with existing customers – you should really consider podcasting. RED’s Andy Lynch has been hosting an exciting new podcast series on behalf of our client Vanderlande – ‘Check-in’ – welcoming guests from across the aviation industry. Each episode takes an in-depth look at the current situation

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9
Nov

The new normal

Even before COVID-19, more people than ever had started to work from home. Now, as measures are being taken to reduce the spread of the pandemic, we have all been forced to embrace working from home. However, just because we’re social distancing, it doesn’t mean we can’t continue our creative and collaborative work as designers. We talk to Matt about

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