Although 2020 was an eventful year for us all, there were still many highlights for RED to reflect on. Join us as we look back at the past 12 months. In the beginning of 2020, we were lucky enough to travel and work across four continents with our clients – from Australia to America, and from Asia to Europe. On
One of the highlights of the year (post-lockdown) was a trip to Cumbria to see the first machines from the new generation of Hitachi Zaxis-7 excavators in the UK. Paul and Glenn saw DMJ Drainage’s two ZX300LC-7 medium excavators working on a stretch of the West Cumbria water supplies project in the northern part of the Lake District National Park.
Have you read issue 19 of Hitachi Construction Machinery (Europe) NV’s (HCME) digital publication – iGround Control? The latest edition of the quarterly magazine gives an interactive experience of Hitachi construction machinery in Europe. It also functions seamlessly across all devices, meaning that owners, operators and fans of HCME can read it whenever and wherever they like. Among the special
What’s life without a little luxury? Take for example Comitti, the sole remaining Italian builder of classical wooden boats. Founded in 1956 and located on the shores of the beautiful Lake Como, Comitti’s craftsmen build elegant contemporary models in the traditional Italian style. However, where does RED fit into this dream-like picture? With the establishment of Comitti Boats UK &
Over the past decade, social media has become increasingly important for businesses in communicating and engaging with customers. However, in 2020 it has become an even more vital tool than ever before. Maintaining a social media presence allows you to inform clients or customers of reopening dates and times, safety procedures, or even to let them know that you are
If you’re looking for engaging ways to reach a new audience – or reconnect with existing customers – you should really consider podcasting. RED’s Andy Lynch has been hosting an exciting new podcast series on behalf of our client Vanderlande – ‘Check-in’ – welcoming guests from across the aviation industry. Each episode takes an in-depth look at the current situation
Even before COVID-19, more people than ever had started to work from home. Now, as measures are being taken to reduce the spread of the pandemic, we have all been forced to embrace working from home. However, just because we’re social distancing, it doesn’t mean we can’t continue our creative and collaborative work as designers. We talk to Matt about
What did lockdown mean for you? While our beloved RED office remained closed we all developed our own lockdown lifestyles and many of us had to adapt to completely new ways of working. But adapt we did and it was all about keeping the communication channels going – virtually at least – from wherever we set up our home offices.
Have you read the latest issue of Hitachi Construction Machinery (Europe) NV’s (HCME) digital publication – iGround Control? The 18th edition gives an overview of Hitachi construction equipment on the continent, and functions seamlessly across all devices – meaning that owners, operators and fans of Zaxis excavators and ZW wheel loaders can read it whenever and wherever they like. RED
It was only in February, but it seems like a lifetime ago that Glenn and I joined Ghislaine on a trip to see the Finnish authorised dealer of Hitachi Construction Machinery (Europe) NV (HCME), Rotator. Fingers crossed that the ‘you-know-what’ will diminish to the extent that we’ll soon be able to resume our international content marketing work abroad. Rotator had