The recruitment market for IT and data specialists in India is extremely competitive. So how do companies attract the talent they need? RED helped automated logistics specialist Vanderlande stand out from the crowd.
Writing a series of blogs featuring current employees put the company’s values, training opportunities and working culture in the shop window. The authors explained what it’s like to work at Vanderlande’s Global Capability Centre, which is located in Pune in the western Indian state of Maharashtra.
Common themes came out in the blogs, including great support from teammates and managers. Participants also spoke enthusiastically about Vanderlande’s culture, their career progression and the sense of ownership they have for their work. Early indications are that the blogs are creating positive brand awareness as potential employees approach the authors and the company to find out more.
The blogs are disseminated through social media channels to boost interest and posted on the careers section of Vanderlande’s website which you can access by clicking here.