Vanderlande takeover internal PR

Solution

RED worked with the client on a one-to-one basis to ensure complete confidentiality on a wide range of communication materials. These included speeches, presentations, video interviews and other methods of presenting the news internally within Vanderlande. Overall the message was communicated to more than 5,000 employees at the same time around the globe.

Challenge

RED was engaged to manage the internal PR and communications for the announcement of the takeover of Vanderlande by TICO on a strictly confidential basis.

Testimonials

Thanks a lot. I watched it and I like. The President told me that it is so nice.

Managing Officer, Toyota Industries Corporation

Scope of work

Creative copywriting

Proactive PR

Extraordinary movies

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