Our Work

Trending social media reels

Solution

RED created impactful and exciting portrait videos to engage HCME’s 450K+ social media followers and reflect their online needs. Our team films, sources and edits three short-form videos in the desired format each week – using new and repurposed content gathered from our projects with HCME. The figures speak for themselves, as these are already proving to be popular across the client’s channels.

Challenge

As short-form video rapidly rises in popularity, Hitachi Construction Machinery (Europe) (HCME) wanted to embrace the trend and meet its social media audience’s desire for snappy and impactful content. Our client wanted to publish original short-form videos on a regular basis across its social media channels and create engagement.

Testimonials

"These are great! I love the creativity."

Senior Digital Marketing Specialist, Hitachi Construction Machinery (Europe)

Scope of work

  • Engaging movies
  • Digital media
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