HCME Ground Control

Solution

More than 100,000 copies of the biannual magazine were translated into six languages and distributed to almost 90 countries. Ground Control is regarded as HCME’s number one marketing tool and the content is used as the hub for other promotional activities on a global basis.

Challenge

To promote product developments, sales success and customer testimonials from a largely independent dealer network through the Ground Control customer magazine.

Testimonials

This is a great issue, many thanks – so good that we would like to send out these reports to the press.

Manager Corporate Communication, Probst Maveg, Switzerland

Scope of work

Creative copywriting

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