Our Work

An engaging online news platform


RED and HCME worked as a team to build a dynamic news section on HCME’s website. Titled Onsite, the hub is mobile-friendly and visually appealing, with engaging content in written, video or audio (podcast) form. Our team harvests, plans, writes and uploads content that appeals to HCME’s customer base on a regular basis. The stories are complemented by photography and movies shot as part of RED’s other projects for HCME.


In the journey towards digitalisation, Hitachi Construction Machinery (Europe) (HCME) wanted to build a hub and community on its website to engage the brand’s online audience. Our client required the page to be updated daily with compelling editorial and movies. RED was tasked with managing the build of the new platform, as well as maintenance and content creation.


"This is great. Awesome!"

Senior Digital Marketing Specialist, Hitachi Construction Machinery (Europe)

Scope of work

  • Compelling editorial
  • Impactful design
  • Extraordinary photography
  • Engaging movies
  • Digital media
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