Breaking the story
Company: Vanderlande
Industries: Airports, warehousing and parcel and life-cycle services
Solution: Copy writing
Background: Vanderlande is the global market leader for value-added logistic process automation at airports, and in the parcel market. The company is also a leading supplier of process automation solutions for warehouses.
The challenge
To document and promote the successful projects that our client has carried out all over the world. These have been executed for some of the leading airports, parcel distributors and warehouse operators on the planet.
The solution
We carry out thorough research in conjunction with Vanderlande before visiting the customers. While on site, we conduct in-depth interviews with representatives close to each project. We also make a detailed record of the individual solution supplied by Vanderlande in order to gather enough information to write engaging case studies.
The result
Our editorials are used primarily to showcase Vanderlande’s capabilities to potential – and existing – customers and gain invaluable coverage in the trade press. However, they are also tailored for other purposes, including news stories, social media posts and blogs.
“Thank you very much for your fast response. I think that the story reads very easily and there are a lot of quotes, which make it personal as well.”
