Increasing exposure
Company: Royal IHC
Industries: Dredging, mining and offshore
Solution: PR and copy writing
Background: Royal IHC is a reliable supplier of innovative and efficient equipment, vessels and services for the maritime market
The challenge
The quality, format and consistency of IHC’s press materials required improvement to enhance its coverage in the maritime media.
The solution
A recommended standardised approach to the company’s press releases and other materials to portray a better image and more user-friendly copy.
The result
More coverage in the dredging and offshore, offline and media, as well as an increased hit rate for the company’s corporate and product news.
“The press release is perfect now. No comments at all. Thanks for your quick response!”
Marketing and Communication
