If you’re new to social media, knowing what to do and what not to do can be daunting, as well as knowing which platforms are best for your business. Common mistakes can be made when using social media, so we have put together a list of dos and don’ts. These will help you to avoid those errors and get
Content Marketing Manager Are you interested in combining your passion for writing with the opportunity to travel while representing our British and international clients? Do you enjoy working with helpful and enthusiastic colleagues? And would you be at home in an informal office in which every day is different? If so, you might just be RED’s new Content Marketing Manager.
Since it’s almost Christmas, we have all discussed our favourite Christmas advertisements from over the years, from back into the 80s/90s through to current date. We are all definitely in the Christmas spirit after the nostalgic and festive blasts from the past. Olivia “My all-time favourite Christmas advert is the 2014 Sainsbury’s 1914 advert. Sainsbury’s definitely served up a heart
With many construction industry shows and exhibitions either cancelled or postponed for the second consecutive year, Hitachi Construction Machinery UK (HCMUK) tasked RED with producing a new online event to launch its latest products. Working closely with the client, we devised a varied list of interesting and informative content for a video production. And as we embarked on travelling
It’s Black Friday! Today is the busiest shopping event of the year – the day we all try to get the best deals on those special Christmas gifts, and not to forget, some treats for yourself too! Every year retailers launch their digital and print Black Friday campaigns in the run up to the event. RED took a look
As part of our work with new client, Hitachi Construction Machinery UK (HCMUK), we have created an online campaign for the recruitment of field service engineers – an important role for servicing excavator and wheel loader customer needs nationwide. After presenting our initial ideas, the client selected “Be the difference” as the headline to promote all careers at HCMUK,
We’re delighted to welcome RED’s newest team member Olivia Dean. Our new Digital Marketing Executive has previously worked in marketing roles, and as an added bonus, also has experience of the construction industry. Olivia worked on projects to promote safety systems for cranes, so her knowledge of this sector will be invaluable as she starts to work with some
It’s not often that your kids’ school makes a request for someone who has lived in Japan to step forward and explain what it’s like. I quickly realised that I could ask one of RED’s clients if they would be willing to participate in an online event with Hymers Junior School, and the rest as they say is history.
This spring our client Hitachi Construction Machinery (Europe) NV (HCME) introduced a new online content hub – Onsite. Since the launch, it has already received over 10,600 visits from Hitachi owners and operators, as well as industry personnel and other stakeholders from all across Europe. This new area features on hitachicm.eu and includes customer case studies, new product information, podcasts
The RED team has kick-started 2021 by taking part in the aptly named Red January for the charity Sport in Mind. The ‘Red’ is an abbreviation for ‘run every day’. However, the event also includes other sporting activities, such as cycling, swimming or walking. It aims to get people active for their own mental and physical wellbeing, while also spreading