17
Oct

Warehouses of the future

Today, we’re all used to ordering products from around the world, and having them delivered exactly when we need them. However, how many of us actually stop to think about how they arrive at our doorsteps so seamlessly? In support of our client Vanderlande’s new movie campaign, the RED team has been hopping around Europe to see how its state-of-the-art

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13
Oct

The RED team visit three countries in one day…

The RED team had a truly international start to the week before last. We visited the new printers of the customer magazine we produce for our client, HCME. Holzer Druck und Medien is in the picturesque German town of Weiler im Allgäu, close to the Austrian and Swiss borders. After a busy afternoon checking the proofs of Ground Control issue 22, in

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10
Oct

Meet our new Account Director, Charlotte!

The RED team is really excited to welcome our newest team member Charlotte Baxter to the fold. Our new Account Director has nine years’ experience in the marketing industry. Having worked across both print and digital multi-channel campaigns, she is the perfect fit for our varied workplace. Charlotte is from the East Riding region, so she knows the area well

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5
Oct

RED raises a mug to the World’s Biggest Coffee Morning

The RED team rolled up its sleeves, put on their aprons and got to work baking some tasty treats for our open coffee morning in aid of Macmillan Cancer Research. We’ll use any excuse to eat cake and drink coffee anyway, but the World’s Biggest Coffee Morning is all for a very good cause. Together with our guests we managed

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3
Oct

A successful season for South Cave Sporting Club Under 9s team

The South Cave Sporting Club Under 9s team (sponsored by RED) has enjoyed a successful second season of competitive football in 2015-16. The squad has grown from nine to ten players to accommodate the move from five-a-side (Under 8s) to the seven-a-side format. The team have since continued to progress and impress. A deserved promotion With added maturity, the team

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26
Sep

Social media cited as the most difficult marketing tool to master

Social media and SEO have been cited as the most difficult tactics to execute when it comes to digital marketing. Ascend2 conducted a study (2016 State of Digital Marketing Survey), interviewing almost 300 marketing professionals to find out what they thought of the current landscape. The study highlighted the two areas as the most challenging to marketers, particularly because they

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23
Sep

iGround Control 11 is now available!

The latest issue of Hitachi Construction Machinery (Europe) NV’s (HCME) digital publication – iGround Control – is now available! The team at RED has been working hard on getting all of the copy, design, images and video together for the international online customer magazine. A dynamic magazine iGround Control is a dynamic magazine that brings HCME’s wide range of construction

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20
Sep

The Iceland Viking Clap!

“If you can’t beat ‘em, join ‘em!” This was the phrase that came to mind when the RED team joined in with the Viking clap in Iceland. The famous football chant was brought to the Euro 2016 football tournament by the fans of shock quarter-finalist Iceland and adopted by other teams’ supporters during the knock-out stages. A happy customer The

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16
Sep

ExploRED: we chat travel with Mark Minichiello

As an international marketing and communication agency, the RED team get to do a lot of exploring. Having travelled all the way from Australia to play rugby in the UK, we figured Mark Minichiello might have had the chance to see many places in the world too. So, we decided to catch up with the Hull FC player and talk

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14
Sep

The heroes of Heros

There are so many great reasons we love meeting the customers of Hitachi Construction Machinery (Europe) NV (HCME) at their job sites. Not only are they always knowledgeable and friendly, but they are often working on fascinating projects of real benefit to society. None more so than the dedicated individuals at Heros Sluiskil, located in The Netherlands. Urban mining operations

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